Paige Smith Portfolio Branding Banner Campaign offered beauty-focused women the ability to customize cosmetic products based on their skin and hair type. To promote the cosmetic and beauty products of this young and fresh brand, I designed a series of bright and playful banners communicating the essence of the brand through imagery, color palette and fonts consistent with the web site. The challenge of keeping the file size to minimum requirements was also achieved for optimal loading time without loss of image quality.












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